To configure profile scores for your organization, please follow the below steps:
and select Settings
2.Select Profile Scoring
under Marketing & Sales tab
3.You will view default picklist fields under Contacts and Organization tab.
4.Select the module - Contacts/Organizations.
5.Select the field that captures the attribute you want to use in scoring from the drop-down list.
6. Assign the score
for each value that attribute can take (you can customize attributes and values by adding, deleting and modifying defaults).
Refer : Profile Scoring