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Email Feature User Guide

Explore the various email functionalities offered by Vtiger CRM.
M
Megha KR
30 Dec, 2025 - Updated  6 days ago

Feature Availability

Vtiger Editions: One Pilot | One Growth | One Professional | One Enterprise | One AI

Introduction

Vtiger CRM brings your email communication into one place, helping you manage customer and internal emails directly from the CRM. This ensures better tracking, organization, and collaboration.

With Vtiger CRM, you can:

  • Send emails to customers and colleagues.
  • Send emails from the List View and Summary View of records.
  • Attach files, documents, and other resources to emails.
  • Automatically save email conversations within contact records.
  • Integrate with popular email services, including Google and Outlook.
  • Use the Inbox feature to receive and reply to emails from multiple email providers.
  • Create Individual and Group Inboxes for team collaboration.

Key Features

The following are the key features of Vtiger Emails. Let us learn about them in detail.

Inbox   

The Inbox allows you to manage all your emails from the CRM. You can: 

  • Create inboxes to send and receive emails directly from the CRM.
  • Integrate email service providers seamlessly with Vtiger for centralized management.
  • Efficiently handle multiple email accounts with two-way sync capabilities.
  • Streamline operations by focusing on active emails and promptly notifying assignees.
  • Access CRM records directly with a simple click for all necessary information
Types of Inbox
Vtiger offers two types of inboxes:
  • My Mailbox: A private inbox where you send and receive emails.
  • Group Mailbox: A mailbox for your team where you can collaborate with your team members, assign tasks, use comments to mention other members on an email.

Email Template

An email template in Vtiger CRM is a predesigned email you can use to send an email. Vtiger offers more than 100 ready-to-use templates pre-loaded in the CRM. You can: 

  • Use or customize existing templates to your requirements. 
  • Import a ready HTML code or create an email template from scratch.

To learn about Email Templates in Vtiger, click here.

Email Campaigns

Email campaigns are a sequence of marketing emails. They are designed to market a business or a product and contain promotional offers and valuable content for the subscribers. Vtiger CRM allows you to create two types of email campaigns: 

  • Regular: Regular email campaigns are promotional emails sent to your contacts. You can send them immediately or at a scheduled time.
  • Autoresponder: Autoresponder email campaigns are emails you send in response to the contacts’ reaction to your previous email campaign.

To learn about Email Campaigns in Vtiger, click here.

Email Sequences

Email Sequences is an outbound sales campaign tool that enables you to send a predefined sequence of emails to your prospects. In Vtiger CRM, you can:

  • Send a predefined sequence of emails to a prospect.
  • Trigger emails to be sent automatically based on the previous email interactions with a prospect.
  • Send follow-up emails are triggered in an automated sequence based on the rules you create.
  • Nurture contacts using these emails by sending relevant content and promoting or introducing new products and services.

To learn more about Email Sequences, click here.

Actions in the Email Feature

  • Direct Emails: You can send emails from the List and Summary Views of different CRM modules, where the Email icon is visible. The Email icon is visible:

    • When you have saved the email of a Contact in their Contact record.   
    • Where a Contact is linked to other modules like Deals, Invoices, etc.
  • Compose: You can draft and send emails directly from within the CRM platform. 
  • Reassign email: You can assign emails to another user by using the option displayed beside the email subject. 
  • Open contact record: This option is visible beside the reassign email option only if you have the sender’s details saved as a contact. You can use it to open the contact record.
  • Edit Reminder: You can create a reminder to reply to or follow up with an email by clicking the Edit Reminder option. Emails with a reminder appear on top of the email lists in a folder.
  • Mark as Done: After an email conversion ends, you can mark it as done using the Mark As Done option. Emails marked as Done are moved to the Done folder.
  • Mark as Read: You can use the Mark as Read option to mark an email as Read. 
  • Make Private: Mark a conversation as Private by using the Make Private option displayed under the ellipsis. Private conversations are only viewable for users of the mailbox. You can identify private conversations with a Lock icon when you hover over them.
  • Delete: This option deletes a conversation. Deleted conversations are sent to Trash.
  • Create or link record: This option helps you use the details in the email; you can create a record in the CRM or link the email to a record in the CRM.​​​​
  • Email PreferencesYou can select email preferences such as default email addresses, multiple recipients, etc., in the List View of the Contacts or the Leads module. You can:
    • Choose the default email address to send your email from.
    • Select whether to include all recipients in an email or send separate emails to each recipient.    
  • Auto-forwarding Emails to VtigerYou can avoid logging in to multiple email accounts and forward all your emails to Vtiger CRM using the Auto-forwarding feature. With auto-forwarding, you can:
    • Eliminate the need to switch between multiple email IDs to keep track of emails. 
    • Integrate with multiple email clients or service providers, such as Gmail, Outlook, and Yahoo.
    • Use the Mailroom to receive emails from different email clients.
    • Auto-forward your emails to Vtiger.

Note:  In Vtiger, only admins can:

  • Set up Mailroom automation to receive emails.
  • Create Mailroom rules to add new records and make the emails land in specific mailboxes. For example, create cases from the received email. 
Auto-forwarding Emails from Microsoft Office 365 to Vtiger CRM

You can add CRM users, company employees, customers, or external groups (partners, clients, contractors, and stakeholders) to a Distribution List or group.

When you integrate your Office 365 account with Vtiger CRM, you can forward emails from your Distribution list email ID to the Vtiger Inbox.

To learn more about auto-forwarding emails to Vtiger, click here.

  • Mailroom
    • Vtiger Mailroom feature lets you receive emails from email service providers such as Outlook, Gmail, etc. Using the Mailroom, you can:
    • Receive and view emails from multiple email service providers.
    • Automate actions on your incoming emails like creating a Case, Contact, Lead, etc.
  • IMAP Providers
    • IMAP providers are email service providers that support the Internet Message Access Protocol. Note: IMAP email client’s folders are not shown in the CRM. To learn more about IMAP providers in Vtiger CRM, click here.
  • Calculus AI as Email Assistant
    • Calculus AI is the Artificial Intelligence feature in Vtiger. Calculus AI in Vtiger:
      • Analyze the tone of your email content and reveal customer satisfaction and issues.
      • Analyzes email content for quality - errors, grammar, etc.
      • Aids in response prioritization.
      • Suggests email templates, documents, snippets, or alerts to managers.
      • Enhances the user's email experience by providing valuable and engaging content.

To learn more about Calculus AI in Vtiger CRM, click here.

Limitations

  • Gmail and Office 365 do not allow FROM addresses to be overridden.
  • With Gmail, Office 365, Outlook, and Hotmail mail servers, all emails will be sent using the SMTP user name chosen. 
  • If your SMTP server allows FROM email address overriding, you can use any FROM email address in your domain while sending the email. 
Note: Only users with admin permission can configure the Email Settings.

Benefits of Using Email in CRM

The following are the benefits of using the email feature in Vtiger:
  • Centralized Communication: View and manage all customer emails directly within Vtiger without switching between email clients.
  • Better Customer Context: Emails are automatically linked to related leads, contacts, deals, or cases, giving you full conversation history in one place.
  • Improved Productivity: Send, receive, and respond to emails faster from within CRM records, saving time and reducing manual work.
  • Automation Support:  Emails can be triggered automatically through workflows, saving effort and ensuring timely follow-ups.
  • Consistent Communication: Use email templates to maintain consistent messaging across sales, support, and marketing teams.

In this article, you will learn about:

  • Sending emails in Vtiger CRM
  • Using Workflows to Send Mails
  • Setting up the Inbox
  • Email Settings
  • Ensuring Email Deliverability

Key Terminology

Key Field 

Description

Auto-forwarding Emails

A feature that automatically redirects incoming emails from one email address to another.

Calculus AI

Calculus AI uses artificial intelligence to recommend content based on the emotion and keywords in the email.

Opt-in Email Delivery

A crucial mechanism for ensuring that email communications are sent only to recipients who have explicitly expressed their desire to receive them.

Ad-hoc Emails

Ad-hoc emails are one-time, unscheduled emails sent to address specific needs or circumstances rather than as part of a planned, regular email campaign.

 

Sending Emails in Vtiger CRM

You can send an email in the modules wherever the email icon is available. To send an email, the Contact's email ID should be available in the Contact record.

Prerequisites for Sending Emails

Before you can send or receive emails in Vtiger, you need to:

  • Configure an SMTP email server for sending all ad-hoc emails and workflow emails
    • Outgoing Email Settings
    • Email tracking
    • Email Footer
    • Reply to address for Case replies, Internal Ticket emails, and Ad-hoc emails
    • From Name and Reply-to addresses for System Notifications to Users and to Customers
    • Required Opt-In for email delivery for emails sent using Email Campaigns and Workflows
  • Authenticate emails with SPF, DKIM, DMARC, and SenderID for Email Campaigns. To learn more about email authentication, click here.
  • Adding a CNAME record
    • Adding CNAME records increases the deliverability of your email campaigns and other emails sent from Vtiger's servers. To learn more about the CNAME record, click here.

Configuring the above ensures email delivery.

Composing an Email

In the Compose Email window, you can write your email, send attachments, upload images, etc. You can send emails from multiple module screens in the CRM. We are going to consider the Contacts module to show you the steps.

Follow these steps to compose and send an email:

  1. Log in to the CRM.
  2. Go to Essentials.
  3. Click Contacts. The List View opens.
  4. Hover over a contact record. The Email icon is displayed.
  5. Click the Email icon. The Compose Email window opens.
  6. Enter or select the following information:
    1. To - Select To address, CC, BCC, From, and Reply-to address.
    2. Subject - Add the subject
      1. Email Template - Select an email template, if required.
      2. Email Sequence - Select the email sequence if you are creating an email sequence for a campaign.
    3. Calculus AI -  Use Calculus AI to generate the email body.
    4. Insert Links - Insert links such as Appointment link, Survey link, Landing Page link, or Dealroom link.
  7.  From the Insert Links, you can:
    1. Schedule Conference, Insert Document links from the CRM, or Upload a Document.
    2. Merge Print Template from a module. For example, insert Quote.
    3. Attach Files - You can also attach files from the CRM or your system.
    4. Include Signature - You can set up email signatures by going to My Preferences. By enabling or disabling the checkbox for Include Signature in the Compose Email window, you can add or remove your signature from the email.
    5. Remind me to follow up in - The Vtiger email gives you a reminder to follow up on the emails that have been sent.
    6. Save as Draft - Mails that are composed but not sent are present in the Drafts folder.
    7. Click Send.
Note: 
  • You can add multiple email IDs (up to 10) in the To address field to the emails you send from Quotes or other modules to your Contacts or Leads.
  • Merge tags related to personal identity, such as contact name, email ID, and phone number, will be picked up from the first contact whose email ID you add.

Using Workflows to Send Emails

Workflows allow you to automate the process of sending emails. The CRM sends an email to the recipient every time the workflow is triggered. For instance, you can send automated thank-you emails to the leads generated through your website.

Follow these steps to set up the Send Mail action:

  1. Log in to the CRM.
  2. Click the User Menu in the top right corner of the screen
  3. Click the Settings. The Settings page opens.
  4. Look for the Automation section.
  5. Select Workflows.
  6. Click the +New Workflow button.
  7. Select the Standard option.
  8. Enter or select the following information:
    1. Workflow name: Enter the workflow name as Send Mail Based on Lead Source.
    2. Target module: Select Leads as the target module.
    3. Status: Set the status to Active.
    4. Description:  Enter a description that explains the purpose of the workflow action.
  9. Select the Workflow Trigger - Lead creation.
  10. Click the +Add Condition button.
  11. Follow the steps below to add the condition: Lead Source is Website.
    1. Select Lead Source from the first drop-down, and is from the second.
    2. Click on the text area on the right.
  12. Select Raw text from the drop-down.
  13. Click on Select an option.
  14. Choose Website.
  15. Click Save.
  16. Click the Add Action drop-down.
  17. Select Send Mail. This opens a window where you must set up the email.
  18. Enter the Action Title
  19. Enter or select the following details:
    1. From, Reply To, To address, Subject: Set who the email is from, who will receive replies, the recipient's address, and the subject 
    2. Record field: Insert values from specific record fields into the email.
    3. Merge an email template: Use a predefined template with dynamic field mapping.
    4. Insert documents: Attach related documents from the CRM to the email.
    5. Insert payment links and signature: Add payment URLs and the sender’s email signature.
  20. Click Save to save the email action.
  21. Click Save to save the workflow.

The workflow is now ready to automatically send emails based on the defined conditions.

Note: Only an admin can set up the workflow trigger and configure the email action. 

Setting Up the Inbox

In Vtiger CRM, you can set up:

  • My Mailbox - To configure your inbox as an individual user and to receive emails to your inbox.
  • Group Mailboxes - To configure a shared mailbox for your team and receive group emails.

You can set up your mailbox in two ways:

  • Auto-forwarding (or one-way sync): Auto-forwarding or one-way sync brings emails from your email client into Vtiger CRM. Emails that are forwarded from your email client come into Vtiger CRM through Mailroom.
  • Two-way sync: Two-way sync enables the movement of emails between your email client and Vtiger CRM.
    • By enabling two-way sync, you can bring emails from your email client into your mailbox and emails from your mailbox into your email client.
  • This makes accessing your emails easy for you.

Follow these steps to set up your Inbox:

  1. Log in to the CRM.
  2. Click the main Menu.
  3. Go to Sales.
  4. Select Inbox.  
  5. Select the Configuration icon in the top right corner. The Mailbox Settings window opens.
  6. Select one of these options: 
    1. My Mailbox - to configure your inbox as an individual user and to receive emails to your inbox.
    2. Group Mailboxes - to configure a shared mailbox for your team and receive group emails.

Setting up My Mailbox with Auto-forwarding or One-way Sync

Follow these steps to set up auto-forwarding in Vtiger CRM:

  1. Log in to the CRM.
  2. Click the main Menu.
  3. Go to Sales.
  4. Select Inbox.
  5. Select the Configuration icon in the top right corner. A Mailbox Settings Dialog box opens.
  6. Click My Mailbox.
  7. Click +Add My Mailbox. The My Mailbox Setup window opens.
  8. Choose the Forward incoming emails and CC Vtiger address on the outgoing emails option and click Go >. An Adding My Mailbox dialog box appears.
  9. Select or enter the following details in the Adding My Mailbox window:
    1. Address: Enter your email address.
    2. Add BCC address for replies: Enter your BCC email address (optional).
  10. Click Save.

Setting Up the Inbox with Two-way Sync

Follow these steps to set up an Inbox with two-way Sync:

  1. Log in to the CRM.
  2. Click the main Menu.
  3. Go to Sales.
  4. Select Inbox.
  5. Select the Configuration icon in the top right corner. The Mailbox Settings window opens.
  6. Select My Mailbox.
  7. Select +Add to My Mailbox.
  8. Choose 2-way sync and click Go >. The 2-way Sync Setup window opens.
  9. Enter your email address in the Please Enter Your Email Address field.
  10. Click Proceed.
  11. Choose your email address and sign in to your email client. The My Mailbox Setup window opens.
  12. Enter or select your Inbox settings:
    1. Folders: The folders you want to see in your inbox.
    2. Choose time period: The period from which you want to sync emails.
    3. Sync emails from: Select the time period to sync emails from the given dropdown list.
    4. Note: The information you enter in this step depends on the email client you are using.
  13. Click Save.

Setting Up Group Mailboxes

A Group mailbox can be used as a single point of email contact for a team or group of users, just as a shared mailbox can be. As a team member, you can send-as or send-on-behalf of a Group mailbox, just as they would a shared mailbox. 
You can have a default name for your Group Mailbox. You can allow users to set a default From name when creating and editing a Group Mailbox and allow the from name to be overwritten from the mail composer window for ad-hoc emails.

Follow these steps to set up a Group Mailbox:

  1. Log in to the CRM.
  2. Click the main Menu.
  3. Go to Sales.
  4. Select Inbox
  5. Select the Settings icon in the top right corner. The Mailbox Settings window opens.
  6. Select Group Mailbox.
  7. Select +Add Group Mailbox.
  8. Enter or select the following information in the Adding New Group Mailbox window:
    1. Address - The email ID of the group. 
    2. You can enable the Mark incoming emails as private by default checkbox to ensure that private emails to group members are visible only to the receivers.  
    3. Mailbox name - The group name.
    4. Who should have access to this group mailbox? - The users or teams that have access to the mailbox
    5. Does this account have a password? - Select the second option, as Group Inboxes do not have passwords.
      1. Yes (Individual accounts have passwords)
      2. No (Group accounts and aliases do not have a password)
      3. Add BCC address for replies - Add a BCC address.
  9. Click Save.

Note: 

  • Group Mailboxes do not have a two-way sync option. 
  • An Admin user and the CRM account owner can access and alter group mailbox settings even if they are not a member of the group.
Now that you have learned about the various Inbox capabilities, you can start receiving emails. You can also send emails to others from your Inbox using the Compose button.

Email Settings

We will explore some of the settings that can be configured to enhance outgoing email activities.

  • Email Outgoing

The CRM displays information and the reason why an outgoing email fails. It also tells you what needs to be done to fix the issue.

  • Email Tracking

Manage your Leads and Contacts by eventually tracking their one-to-one email interactions by enabling the Email Tracking check box. Note: Emails sent from Email Campaigns are always tracked by default and do not depend on these settings.

  • Reply - To Address

    • Configure your Reply-To emails for Cases and Ad-hoc emails. Choose any one of the three options mentioned below for a Reply-To email:
      • User’s Primary Email address - The primary email configured in My Preferences.
      • User’s Primary Group Email - The email address of the primary group configured in My Preferences.
      • Outgoing email address - The email address configured in Mail Server Settings (SMTP).
      • Helpdesk Email/Other - Enter the Reply-To email ID and the name to which the customer will send a reply.
  • Email Verification

    • Email verification is a service that helps you clean up your email list by validating email addresses to improve deliverability.
    • In Vtiger, prevent email spoofing and avoid emails landing in the spam folder by verifying all the email addresses added to your instance.
    • Verify email addresses added in a username, user’s primary email, and from and reply-to email fields of Email settings.
    • An email address used in multiple areas needs one-time verification from any area.
    • Admins can send a verification link to the email addresses added in and reply to fields by clicking on the alert icon.

If you own the email address, open the verification email and click the Yes, I own [email protected] button.

  • Internal Ticket Emails

Internal Tickets replies from your users will be sent to the address specified in this section, which applies only to emails sent from the Summary view of the Internal Tickets module.

Replies by users on Cases and Internal Tickets are cc’d to the email addresses specified in the Email Settings.

  • Ad-hoc Emails

Customers' replies for ad hoc emails will be sent to the specified address.

Note:
  • By default, the outgoing server is configured with Vtiger CRM settings. You can manage to send out emails with these settings. However, we recommend you configure the Outgoing Server with your SMTP settings.
  • If you prefer to retain the Vtiger server as the Outgoing Server, we urge you to configure your domain’s SPF record to include the Vtiger server as a valid sender for your domain.
  • You can click Reset to Default in the edit view to populate the default set of values provided by Vtiger CRM.
  • If you have changed your password (For example, Gmail password), please update the password in the Outgoing Server.
  • Font

Set up a company-wide font family and font size for all the emails you send from Vtiger.

Ensuring Email Deliverability

Improving email deliverability ensures that your messages reach recipients’ inboxes instead of being marked as spam. By following best practices and maintaining a healthy email setup, you can achieve better engagement and reliable communication.

To learn more about improving email deliverability in Vtiger, click here.

Reference

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