What is Profile Scoring?

Profile Scoring is the process of assigning an attractiveness score to a customer based on how important the customer (or the company) is to your business. In other words, it will help you in defining your ideal customer. 
Profile Scoring enables customer-facing teams to: 

• Prioritize and give proper attention to potential customers. 
• Rank your customers based on profile scores.

​Watch this video to understand the process of Profile Scoring and its importance.

To know more about Profile Scoring, click here.