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Why are my Gmail emails ending up in spam, and how do I fix this?

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To prevent emails from landing in Gmail’s spam folder, follow these tips:
  1. Authenticate Your Emails: Set up SPF, DKIM, and DMARC to verify your domain and improve trust.
  2. Encourage Engagement: Ask recipients to mark your emails as “Not Spam” and interact with your content.
  3. Avoid Attachments: Gmail often flags emails with attachments as spam. Use links instead.
  4. Avoid URL Shorteners: Gmail may view shortened URLs as suspicious. Use full URLs instead.
  5. Verify Email Frequency: Don’t send too many emails in a short time. Maintain consistent campaigns.
  6. Monitor Bounce Rates: Regularly clean your email list to remove invalid or inactive addresses.
  7. Use Google Postmaster Tools: Monitor your sender reputation and diagnose deliverability issues.
  8. Test Emails Before Sending: Use Gmail’s "Send Test Email" option to ensure proper formatting and compliance.
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