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Why are my emails being flagged as spam in Outlook, and how do I resolve this?

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To improve deliverability and avoid being flagged as spam in Outlook, follow these tips:
  1. Authenticate Your Domain: Set up SPF and DKIM records to verify the authenticity of your emails.
  2. Simplify Email Formatting: Avoid complex HTML and excessive images, as Outlook may flag such content.
  3. Avoid Excessive Links: Minimize the number of links in your emails to reduce suspicion.
  4. Minimize Spammy Words: Avoid trigger words like “free,” “urgent,” or “act now” in your subject lines and content.
  5. Request Whitelisting: Encourage recipients to add your email address to their safe senders list.
  6. Monitor Feedback Loops: Use Outlook’s feedback loop system to track if users are marking your emails as spam.
  7. Use Consistent Sending Patterns: Irregular sending patterns may cause Outlook to flag your emails. Maintain consistent sending volumes.
  8. Leverage Microsoft Smart Network Data Services (SNDS): Use SNDS to monitor sender reputation and identify potential issues.
  9. Test Before Sending: Test your emails to ensure they meet Outlook’s formatting and deliverability standards.
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