How do I view the metrics of my email campaigns?
You can find an email campaign’s metrics in the campaign record.Follow these steps to see the email campaign metrics:
You can see the campaign metrics on the right hand side. They give you the following details:
- Log in to your CRM account.
- Click the Main Menu.
- Go to Marketing.
- Select Email Campaigns.
- Open an email campaign.
- Sent - Number of emails sent through the campaign
- Opens - Number of unique opens
- Clicks - Number of click actions (on any link) in the email
- Bounces - Number of emails that have bounced
- Unsubscribes - Number of recipients who have unsubscribed from the email campaign
- Complaints - Number of emails that were reported as spam
- Unopened -1 Number of unopened emails