A bounce means that an email has not been delivered to your subscribers' inbox. A bounce can be classified as a soft or hard bounce.
- Soft bounces occur when emails are dispatched but the recipient’s mailbox is temporarily down or the email server is full to receive your email.
- Hard bounces are emails that are permanently undelivered. Typos in the email address or invalid domain names cause hard bounces.
Note: When a hard bounce occurs on an email, Vtiger CRM removes the email address from the marketing list.