How do I personalize an email campaign?

You can personalize your email campaign by doing the following:

1. Recipient: Start by selecting who will receive your email campaign.
   1. Select a marketing list from the drop-down, or click Create New Marketing List to create a new one.
   2. Choose one of the following options:
      1. Enable Email will be sent to all subscribers – Sends the campaign to all subscribers in the marketing list.
      2. Enable Choose a segment – Sends the campaign to a filtered list of subscribers. Click Create a Segment to apply conditions and filter subscribers. 
   3. Click Save.
2. Sender Information: Next, configure the sender details and tracking options for your campaign.
   1. Enter From Name, From Email, and Reply-To Email.
   2. Assign the email campaign to a user under the Assigned To field.
   3. Enable Real-Time Alerts to receive notifications when recipients open the email.
   4. Enable Google Analytics Tracking to track clicks on links in the email body.
   5. Click Save.
3. Content – Using an Existing Template: Choose or edit a pre-designed template for your email content.
   1. Click Select Template to choose an email template. 
   2. Use the search bar to find your desired template.
   3. Select the template and edit it if needed.
   4. Click Done. An unsubscribe link is automatically added to the bottom of the email.
4. Content – Designing a New Template: Alternatively, you can create a new template from scratch.
   1. Click Design from Scratch.
   2. Choose one of the following options: Themes, Blueprints, My Templates, or Marketplace to create a template.
   3. Enter or select the following information:
      1. Subject: Enter the email subject line.
      2. Preview Text: Enter the preview text for the email.
      3. HTML or Plain Text: Add email content.
      4. Insert Links: Add links to other documents or websites.
      5. Merge Tags: Use merge tags for dynamic content.
   4. Click Preview to review your email.
   5. Click Done after designing the template. An unsubscribe link is added automatically.
5. Sending the Email Campaign: Finally, send or test your email campaign before sharing it with your contacts.
   1. Click Send Now to send the campaign.
   2. Optionally, test the email campaign first by clicking the Test Email button. The test email will be sent to the email address configured as the Primary Email in My Preferences.